NICK GOODEY
407 State Street Apartment 3R, Brooklyn, NY 11217 | C: 646-509-6786 | nick.goodey@mac.com
SUMMARY
I'm an awarded creative leader who has lived and worked across three continents. Having presented work directly to the chairmen of Fortune 500 companies, I know what it takes to not just think of a big idea, but to sell it. My career spans top traditional and digital agencies, giving me a well-rounded, modern perspective on what makes an effective, multi-media brand campaign.
Beyond the boardroom, I believe the best creative leaders never stop learning or building. In my spare time, I’ve created, directed, and produced video campaigns for charities across the US and the UK, scaled a community of 350,000 on Pinterest, and—most recently—learned to speak Spanish fluently.
SKILLS
Creative Direction, Content Creation, Copywriting, TV and video script writing, Social, Client presentation, Team Management, Excellent communication
EXPERIENCE
08/2017 to the Present
Freelance Creative Director/Copywriter Goodey & Partners - New York, NY
Used by internationally renowned agencies to work on everything from mobile gaming pitches to retail.
Produced, directed, and wrote online videos for animal charities that have gained over 600,00 hits and counting without media support.
Created a new brand idea for The Corcoran Group that was shot by Annie Leibowitz and ran for 8 years.
Clients include McCann Health, FCB Health, Intouch Group, VCCP, William Hill, International Advertising Association, HAVAS, Young and Rubicam New York, Red Fuse New York, VML, JWT New York, BBDO New York, Hal Riney San Francisco, Possible, The Corcoran Group, David Sheldrick Trust, Born Free, Freedom4Animals and Save the Rhino.
01/2012 to 08/2017
Group Creative Director, Young & Rubicam Group - New York
Created national integrated campaigns for Speed Stick and Optic White, involving partnerships with Google, ESPN and Facebook.
Managed a creative group on a wide range of Colgate accounts including Speed Stick, Irish Spring and Optic White Toothpaste.
06/2009 to 10/2011
Interactive Creative Director, Publicis - Seattle, WA
Created work for the vacation rental specialist, HomeAway, that was one of the most successful re-launches in advertising history.
Helped win Chevrolet from an incumbent who had held the business for 91 years. Ran the interactive creative department, managing and mentoring teams.
05/2007 to 03/2009
Associate Creative Director Draftfcb - New York, NY
Created award-winning work on clients such as Motorola, Starbucks, and the Crime Commission of New York.
Also charged with mentoring junior teams on selected projects.
07/2006 to 05/2007
Associate Creative Director, Digitas
Created work for Samsung on the R7 television, Blu-ray disc player, and K5 MP3 player.
02/2000 to 07/2006
Partner, Associate Creative Director, JWT - New York, NY
Created and supervised the production of television and print advertising for Smirnoff, Trident, Kellogg's, HSBC, and Kleenex.
EDUCATION AND TRAINING
Diploma: Advertising Copywriting, Watford College - Watford, Hertfordshire
ACTIVITIES AND HONORS
Graduated from England's leading school for Advertising Creatives, winning a scholarship to McCann Erickson.
Awards including New York Festival, 4A's ( Asia Pacific), Campaign Press Awards (UK) and Three Addys (US)
Also shortlisted for Cannes on three separate occasions